Instant Lead Response & Booking System
A done-for-you real estate automation built for the Internet Lead Coordinator, connecting Twilio and Calendly so the work below happens on its own.
What this automation does, step by step
When a new inquiry lands from Zillow, Realtor.com, or the brokerage's own website, the system fires an automatic text and email within 60 seconds, introducing the assigned agent, attaching the listing details, and dropping in a direct link to book a showing on the agent's calendar.
Leads who don't respond within 15 minutes get a second, shorter nudge, and any lead who books a showing is instantly added to the CRM with a tag noting the source campaign.
Most buyer inquiries go cold within the first half hour, so cutting response time from the industry-average 30-plus minutes down to under a minute keeps far more leads in an active conversation instead of calling the next agent on the list.
- Zapier or Make.com
- Follow Up Boss (CRM)
- Twilio (SMS)
- Calendly (booking link)
- Zillow Premier Agent (lead source)
Using different software? We build around what you already have, so you never have to switch tools to automate.
The manual way vs. the automated way
Without automation
Without a system in place, an internet lead coordinator has to manually chase down updates, send reminders one by one, and hope nothing falls through the cracks. It's the kind of work that quietly eats hours every week.
With this automation
- Instant first response by text and email on every new inquiry
- Follow-up cadences that stop the moment a lead replies
- Stalled-deal alerts before a pipeline quietly goes cold
- Clean CRM records without manual data entry
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