Resident Referral Reward Tracking Automation

What this automation does, step by step

1. When a current resident refers a new tenant who ends up signing a lease, the referral is automatically tracked from the moment the new applicant names their referrer, and the promised reward, a rent credit or gift card, is issued automatically once the lease is signed, without the marketing coordinator needing to remember to follow up on a referral made weeks earlier.

2. Residents who get their reward promptly and without having to chase it down are far more likely to refer again, turning word of mouth into a genuinely reliable, low-cost leasing channel instead of an informal perk that quietly stops working once follow-through gets inconsistent.