New Member Onboarding Drip Sequence
A done-for-you fitness and wellness automation built for the Gym Owner, connecting Twilio, Mailchimp, and ActiveCampaign so the work below happens on its own.
What this automation does, step by step
The moment a new sign-up completes their first payment, this automation kicks off a structured onboarding sequence: a welcome email with facility hours and app setup instructions on day 1, a nudge to book their first class or orientation session on day 2 if they haven't already, an app walkthrough on day 4, and a check-in message on day 10 asking how the first two weeks have gone.
New members who complete an orientation session and book a class within their first week stick around far longer than members who are left to figure things out on their own, so this sequence directly targets the highest-risk cancellation window.
- Gym management software (e.g., Mindbody or Glofox)
- Zapier or Make.com
- Mailchimp or ActiveCampaign (drip sequence)
- Twilio (app setup and check-in texts)
Using different software? We build around what you already have, so you never have to switch tools to automate.
The manual way vs. the automated way
Without automation
Done by hand, this depends entirely on a gym owner remembering to check in, update records, and follow up, with no safety net if something slips. None of it is difficult, it's just slow, repetitive, and easy to fall behind on.
With this automation
- Intake forms that sync straight into your CRM or practice software
- Document collection with automatic reminders
- Welcome sequences that set expectations from day one
- Kickoff and first appointments scheduled without back-and-forth
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