Internet Lead Speed-to-Contact Countdown Alert
A done-for-you automotive automation built for the Internet Sales Coordinator, connecting Twilio and Slack so the work below happens on its own.
What this automation does, step by step
A new internet lead automatically alerts the assigned sales rep and the internet sales coordinator the instant it arrives, with an internal countdown timer that escalates to a manager if the lead hasn't been contacted within the dealership's target response window, typically inside the first few minutes.
Dealerships running this countdown consistently close a meaningfully higher share of internet leads than dealerships without one, since online shoppers are almost always contacting several dealers at once, and the first one to respond with real information wins the majority of test drives booked.
- DMS (e.g., CDK Global or RouteOne)
- Zapier or Make.com
- Twilio (immediate lead text)
- Slack (escalation alerts)
Using different software? We build around what you already have, so you never have to switch tools to automate.
The manual way vs. the automated way
Without automation
Done manually, an internet sales coordinator has to remember to follow up on every case individually, often relying on memory, phone calls, and whatever notes didn't get lost. It rarely feels urgent in the moment, but it adds up fast.
With this automation
- Instant first response by text and email on every new inquiry
- Follow-up cadences that stop the moment a lead replies
- Stalled-deal alerts before a pipeline quietly goes cold
- Clean CRM records without manual data entry
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